Learn about the Google Panda and Penguin algos!

Google Penguin 4 will be a major change: Are you ready?

Matt Cutts has announced that the next version of the algorithm Penguin (v4) is updating Google SEO the most discussed of the year ... Better to upgrade while there is still time!

In 2011, Google Panda, attacked the quality of sites: from the on-site optimization SEO has changed, sometimes with profound impacts on SEO techniques.

In 2012, Google Penguin attacked the SEO techniques: since some techniques often used are penalized by Google (this applies especially backlinks).

How to get out of penalties or build a good SEO in 2013?

To learn how to adapt to these changes the last 2 years, come to our training. Since we do this training (2006), our boards meet 100% of the Google instructions. Our method provides a good SEO Google today but for a long time! You probably also?

If you want to know if our courses are tailored to your needs, contact our trainers Oliver Duff and Fabien Facériès by filling this contact form (mention your URL and phone).

In our training courses in SEO, we explain how Penguin site and how to get out of a penalty Penguin. Our SEO 3 modules address the now famous penguin Google:

In Module A1: on-page criteria Penguin (over-engine optimization)

In the module A2: over-optimization editorial

In Module B: off-page criteria (over-optimization of backlinks).

For more information on the algorithm Penguin, read my tips to avoid this penalty .

All information (detailed educational programs, prices, venues, registration) are on http://formation.ranking-metrics.fr/

You're a little lost in SEO? Come find answers

During the training, trainers and Oliver Duff Fabien Faceries answer all your questions and take your sites as an example. Register to enjoy and come with our experts dissect how you can correct and optimize your SEO.

You can also ask specific questions in advance in order to have a personal response on the day of training. If you ask and your site is selected, it can be used for training examples for illustration.

Web Marketing Guru, Bruce Clay to hold SEO Training Course in India from 5 Feb to 7 Feb 2013

New Delhi: Bruce Clay, global SEO Guru and founder of Bruce Clay, Inc. will be on his third visit to India next month to conduct an exclusive 3 day SEO Training program.The 3 day SEO Training course shows online businesses how to achieve higher search rankings, boost CTR and increase traffic/sales.

Bruce Clay is the official SEO Training partner for leading industry conferences such as SMX and SES in USA. Additionally Bruce Clay is the recommended training provider of SEMPO (Search Engine Marketing Professional Organization).

Google is constantly updating its algorithm & some of the major updates in the past year include Google Panda, Google Penguin, Exact Match Domain (EMD) and many more. The main objective of all these algorithm updates is to ensure display of higher quality websites at the top of Google’s search results. Google’s constant updates require digital marketers to be continually updated with the latest industry trends and best practices.

This program is effectively designed for Online Marketers, Entrepreneurs, Webmasters, IT Managers and In-House SEO Analysts. Bruce Clay has delivered SEO Training for over 11 years with courses now held in USA, Europe, Australia, Asia, South America & Africa. The training is based on over 17 years of search engine research and successful search engine optimization for clients. The new 2013 SEO Training program covers:
SEO fundamentals and key concepts
Increasing click through rate and engagement
Siloing – Site structure and key concepts
What is PageRank and how to increase link popularity
Linking Strategies – How to develop links worth having
Page Analysis -How to analyze and edit your own content
Personalized and behavioural search
Measuring success and other key SEO KPI’s
SEO Best Practices

This International training is highly rated and past attendees have raved about the program:
B.K. Birla, CTO, Four Interactive Pvt Ltd says “I would recommend this to anyone who is venturing into online business. A strong focus on ethics and whitehat techniques was one of the key highlights of the course.”
Umang Kumar, CEO, Gaadi.com says “Bruce Clay as an instructor was simply fabulous in the way he simplifies complicated concepts and breaks it down to step by step easily consumable chunks. A must recommend course for any web master, product manager seriously evaluating an online business.”